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B2C
By combining cultural insight with advanced optimisation tools across different channels we build high-performance paid campaigns designed to drive sales. By analysing competitor data and Western consumer behaviour, we pinpoint what drives purchase intent in your area of the tech market.
- Track Record 4.4+ ROAS
- Continuous optimisation powered by competitor audits
- Designed for Western audiences with proven impact
B2B
Using Google Ads, LinkedIn and other networks we target decision-makers searching for your solutions and deliver measurable results at a low cost per result. From tech providers to export specialists, our campaigns are built to generate real business opportunities.
- Target high-intent decision-makers with precision
- Connecting Chinese companies with Western partners
- Lead generation that converts
Creativity, evolved
We interwine creativity and analytics to help brands evolve with purpose. Every design decision is backed by performance data and audience insight. Our team crafts creative output that works fluently across cultures, blending Chinese ambition with Western design sensibility.
Where will your brand thrive?
We’re a company that understands that good data and understanding of different networks strengths is essential to good money, so we take the time to study your product and find your brand a network it will thrive on.
Example
Which network
Data To Support
A subscription service
Meta Prospecting Campaign: Using Meta’s interest targeting tools, we can precisely reach users who are most likely to need the software within their broad consumer base.
Whilst we can simultaneously exclude past-purchases to avoid any wasted spend.
On Meta the average subscription service receives a 1.6x ROAS.
Depending on the service this is likely already profitable and its further reinforced by the fact that the ROAS is likely even higher as the Meta pixel won’t track users who are subscribed for long periods.
B2B Technology
Google Search Ads
Allows you to capture high-intent buyers actively comparing solutions, targeting precise keywords for maximum efficiency.
Businesses frequently use Google to search for niche solutions to their issues.
Pop-Culture Tech Product
Tik-Tok Ad Network
Products which are popular amongst younger audiences thrive on Tik-Tok with lower CPR’s and higher volume purchases being natural side effects.
Studies suggest that TikTok’s mix of entertaining and informative video content can increase purchase intention among younger audiences when campaigns align with their interests and engagement patterns.
Problems and Solutions
SinoMarketing scales with precision, not pressure. We expand what works across networks through horizontal scaling, testing new audiences and creatives to make sure we can continue initially strong results at scale. For example, on Meta, we replicate top-performing ads into dedicated “scaling” campaigns, giving proven content the reach it deserves while maintaining efficiency and control.
SinoMarketing’s team has experience with tracking tools and pixels from every major ad network including: Meta, Google, TikTok, and LinkedIn. Ensuring every click, conversion, and user path is recorded accurately. We know how to connect fragmented data into a single, reliable source of truth. You see the full customer journey, not just the initial click.
We combine cross-network targeting with AI-driven optimisation to find your most valuable Western customers. Our approach focuses on finding which audiences engage and convert then refining campaigns dynamically across Meta, Google, and TikTok. Our approach ensures your message reaches people who actually intend to buy, not just browse.
